Rumorants takes its steps a couple of years ago, in 2012, from the mind of Matteo Di Tucci, which felt the need to design a new way to communicate among people. The market was already full of chat mobile apps and worldwide linking technologies, but examining and discussing this topic with professionals, the idea has been developed and adapted to become a new virtual place where retailers and consumers may meet. A market with new rules that fits micro, small and medium-sized enterprises needs and with a strong increase of advertising efficiency.

All the clues acquired investigating the market lead to a strong conclusion: the market is ready for Rumorants. Traders and consumers are trying to find the best way to employ available technology in order to maximize advertising efficiency and Rumorants is the best solution to achieve that goal.

Rumorants strength is that all project has been lead by the will to optimize communication among people, transferring this approach to local advertising the result was exceptional. Finally retailers and consumers will have a tool that allow them to communicate worldwide and with two main indisputable advantages: 

• Retailer’s will reach only truly interested consumers;
• Consumers will ask for ads and will not be overwhelmed by